GNC - Ghost Energy

Intro

Ghost Energy was launching their new flavor collaboration with Sour Patch Kids in GNC's nationwide. It was Ghost Energy's first RTD (Ready to Drink) product and with the help of GNC they wanted to promote their launch. We helped with content creation by conceptualizing a product shoot and taking digital images to be used for social media.

Quality

We wanted to emphasize the RTD (Ready to Drink) aspect of the product and the active lifestyle that Ghost Energy promotes.

Since we had the beautiful SoCal landscape at our disposal, we decided to use the beach as our backdrop during golden hour.

We separate ourselves by going the extra mile to incorporate the best lighting conditions, location scouting and shoot conceptualization. While still incorporating all the elements of the product and intentions of the brand.